SPECIAL SUNCAST LIVE BROADCAST
Resi Sales Strategies that Win in Any Market
Date: Wednesday, April 24, 2024 @ 3:00 PM EDT
About:
Residential solar is currently facing challenging market conditions such as high interest rates and restrictive state-level policy. REC is here to help you combat homeowner reluctance with expert sales strategies, proven from years of solar selling experience. Let's get into the πππ¬π’ πππ₯ππ¬ πππ«ππππ π’ππ¬ ππ‘ππ ππ’π§ ππ§ ππ§π² πππ«π€ππ!
We'll talk about:
β‘Adapting to Policy Changes: Navigate policy shifts with guidance for sustained growth.
β‘Financial Solutions for Homeowners: Making solar accessible with financing options despite high interest rates.
β‘Sales Techniques and Customer Education: Enhancing confidence with proven sales strategies and customer education.
β‘Building a Resilient Solar Business: Diversify and optimize to thrive in market downturns.
Mark your calendar! π
Our Panelists:
Brian Ghiglia, Sr. Director Business Development at REC Group
Brian Lynch, Director of Policy at REC Group
Nico Johnson, Host of SunCast podcast
Brian Ghiglia - Sr. Director Business Development at REC Group
Brian Ghighlia stands at the forefront of solar innovation as REC's Senior Director of Business Development. With over 16 years in the industry, his journey from Sunrun to spearheading REC's growth in the residential solar market showcases his expertise. At REC since 2019, Brian has been pivotal in expanding the dealer network and launching cutting-edge products, firmly establishing REC as a leader in U.S. residential PV. Today, he shares his valuable insights on driving solar technology forward.
Brian Lynch - Director of Policy at REC Group
Experienced solar industry marketing, communications, and business development professional. My strategic thinking has brought me success in the fast-paced renewable energy market, an industry that's constantly evolving thanks to domestic and global policy changes, manufacturing issues, and the evolution of the technology. Working closely with industry contacts and partners I've been involved in hundreds of megawatts of solar projects that are generating clean energy around the world.
Nico Johnson - Host of suncast podcast
Nico Johnson is a solar veteran with nearly two decades of experience developing solar markets for internationally recognized organizations. Heβs had a front-row seat (or front line as he likes to put it) observing and contributing to the Clean Energy Revolution as the world transitions away from fossil fuels. Heβs chronicled the journey of more than 500 founders and executives in the industry on his popular podcast, SunCast, which many consider essential listening for the clean energy industry.